Privacy Policy

Photo POP · HouseofTech Innovation Pvt Ltd

Last updated: 22 September 2026

HouseofTech Innovation Pvt Ltd (“we”, “us”, “our”, or the “Company”) operates the Photo POP application and related services (the “App”).

Photo POP is a personalised poster and status app. It lets you browse a daily-updated library of posters, greetings, wishes, and flyers — such as Good Morning, festival, and devotional themes — add your name and photo, and share them as WhatsApp statuses. Certain premium posters and features are available only to Photo POP Plus subscribers on monthly or yearly plans.

This Privacy Policy explains how we collect, use, store, share, and protect your information when you use Photo POP, wherever in the world you use it.

By downloading, installing, or using the App, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use the App.

1. Information We Collect

A. Information You Provide Directly

• Account details — your mobile number, which you enter to receive a one-time password (OTP), and the OTP itself. We do not use passwords; sign-in is by OTP verification.
• Photos and images — pictures you select from your gallery or take with your camera to add to posters. These are stored on your device.
• Content you create inside the App — your entered name, custom text, and the final generated posters.
• Subscription and billing-related details if you purchase Photo POP Plus.
• Feedback, support queries, or communications you send to us.

B. Automatically Collected Information

• Device information: device type, operating system, app version and build number, IP address, unique device identifiers, language and region settings.
• Usage data: features used, posters browsed, and in-app navigation.
• Performance data: crash reports, diagnostics, and error logs.
• Approximate location derived from IP address, used for regional pricing and currency and for legal compliance.
• Analytics data collected via third-party tools to improve the App.

C. Permissions the App May Request

• Camera — only when you choose to take a new photo to add to a poster. We capture only the photo you take; we do not record video, and the camera is not accessed in the background.
• Files / photos picker — when you pick an image from your gallery to personalise a poster. We receive only the specific files you select.
• Storage — to save the posters the App produces on your device so you can share them.
• Notifications (optional) — for daily new posters, festival reminders, or service messages.

D. Information We Do Not Collect

• We do not scan, index, or upload your device’s photo library. Only the photos you explicitly pick enter the App.
• We do not access your contact list, call logs, SMS, or microphone.
• We do not read your WhatsApp messages or status updates.
• We do not store your full card details — payment information is handled directly by our RBI-licensed payment gateway partners.

2. How We Use Your Information

• Verify your mobile number by OTP, create your account, and keep you signed in.
• Provide the daily-updated library of posters, greetings, wishes, and flyers.
• Generate personalised posters using the name and photo you provide, which executes on your device.
• Process subscription payments and manage billing for Photo POP Plus.
• Send service messages such as receipts, renewal reminders, OTPs, and important account notices.
• Detect and prevent fraud, abuse, or unauthorised access, and enforce our usage rules.
• Improve App performance, fix bugs, and develop new features (using aggregated or de-identified data wherever possible).

3. User-Generated Content & Sharing

• When you add your name and photo to a greeting or flyer, the final image is generated locally on your device.
• When you share a poster as a WhatsApp status or to other apps, the sharing is handled by your device’s native sharing features. We do not see who you share it with or track your recipients.
• Please ensure you have the right to use any photos you add to your posters, and do not create or share illegal, offensive, or harmful content.

4. Photos & Camera Usage

• The App requires access to your photos or camera solely so you can personalise posters with your image.
• Photo cropping, background removal (if applicable), and placement happen locally on your device.
• We do not upload your face or personal photos to our servers, nor do we use them to train artificial intelligence models.
• We retain no copies of your personal photos on our servers.

5. Subscription & Payment Information

• Payments are processed by RBI-licensed payment gateway partners (such as Razorpay, PhonePe, or similar providers). The active payment gateway may change from time to time without prior notice.
• Billing is direct via these gateways, never Google Play Billing or Apple In-App Purchase.
• Each payment gateway handles and stores your payment details under its own security standards (PCI-DSS). We never see or store your full card number.
• We retain only your subscription status for Photo POP Plus (monthly or yearly options), and transaction reference for billing, accounting, and tax compliance.
• Subscription prices are as shown at the paywall / in the App.
• Cancellation has exactly two routes and there is NO in-app cancel button: (A) in the user's UPI / bank app, find AutoPay and pause or cancel the mandate; (B) email the entity's support address.
• Further details of plans, renewal, and refunds are in our Payment & Cancellation Policy.

6. Information Sharing & Disclosure

We do not sell or rent your personal data or your photos. We share limited data only:

• With service providers (cloud hosting for the poster library, database and authentication providers, SMS/OTP delivery providers, content-delivery networks, analytics infrastructure, payment gateways such as Razorpay and PhonePe, email delivery) under data-protection agreements, and only to the extent needed to provide the service.
• With the recipients you choose — when you share a poster to WhatsApp or another app, that file goes to the app or contact you select, and its handling from that point is outside our control.
• To comply with legal obligations, court orders, or lawful government requests.
• In case of mergers, acquisitions, or restructuring (with notice to users).
• To protect rights, safety, and platform security.

7. International Data Transfers

• Photo POP is offered worldwide. Our primary application servers are hosted in India (Mumbai region). Some service providers — including analytics providers — may process data in other countries, including the United States and the European Union.
• Where required (for example for users in the EEA, UK, or Switzerland), we rely on appropriate safeguards such as Standard Contractual Clauses or equivalent mechanisms for cross-border transfers.

8. Data Storage & Security

• Data in transit is encrypted (HTTPS/TLS). Account data is protected with access controls and industry-standard safeguards, and is accessible only through your authenticated account.
• Posters, saved names, and selected photos are stored in the App’s local database on your device, and are subject to your device’s own security and any device backup service you use. If you lose or reset your device, those files cannot be recovered by us.
• Sign-in uses OTP verification and a session token stored securely on your device. Keep your mobile number and device secure; anyone with access to both may be able to sign in to your account.
• While we take strong precautions, no system is completely secure. Keep your own copies of posters you cannot afford to lose.

9. Data Retention

• Posters and photos on your device are retained until you delete them or uninstall the App.
• Account records (mobile number, subscription status) are retained while your account is active.
• Transaction records for Photo POP Plus are retained for the duration required by applicable tax and accounting law (typically up to 7 years).
• Analytics data may be retained in anonymised form for up to 24 months.
• You may request account and data deletion at any time — see the Delete Account page. Save any posters you need before deleting, as deletion is permanent.

10. Your Privacy Rights

Depending on where you live, you may have rights under laws such as the EU/UK General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA/CPRA), India’s Digital Personal Data Protection Act 2023, and similar laws, including the right to:

• Access a copy of your personal data
• Correct or update your information
• Request deletion of your data (“right to be forgotten”)
• Object to or restrict certain processing, and data portability
• Withdraw consent at any time (without affecting prior processing)
• Opt out of “sale” or “sharing” of personal information (we do not sell or share personal information as defined by the CCPA)
• Lodge a complaint with your local data-protection authority

To exercise any of these rights, contact us at the email below. We respond within the timelines required by applicable law and never discriminate against you for exercising your rights.

11. Children’s Privacy

• Photo POP is intended for users aged 13 and above; purchases may only be made by users aged 18 and above (or the age of majority where you live), or with the consent of a parent or guardian. It is not directed at young children.
• We do not knowingly collect data from children below the applicable age. If you believe a child has provided us data, contact us and we will delete it.

12. Nature of the Service

• Photo POP is a content creation and sharing tool. It does not verify the ownership, copyright, or legal right to use any photo or text you import into your posters.
• You are responsible for the content you create and share, ensuring that it complies with applicable laws and does not infringe on the rights of others.

13. Third-Party Services

• The App may use third-party tools including Google Cloud (application hosting and object storage for the poster library), SMS/OTP delivery providers, Razorpay and PhonePe (payments, where applicable), and analytics services.
• These services operate under their own privacy policies.

14. Changes to This Privacy Policy

• We may update this Privacy Policy from time to time.
• Significant changes will be communicated through the App.
• Continued use of Photo POP means acceptance of the updated policy.

15. Contact Us

For any questions or requests, including privacy-rights requests:

• Company Name: HouseofTech Innovation Pvt Ltd
• Email: support@houseoftech.ai
• Address: F-118, Adani Galeria, Sector 89A, Gurgaon, Haryana, India