Privacy Policy

Vireel · HouseofTech Innovation Pvt Ltd

Last updated: 12 June 2026

HouseofTech Innovation Pvt Ltd (“we”, “us”, “our”, or the “Company”) operates the Vireel mobile application and related services (the “App”).

Vireel lets you create short-form videos using artificial-intelligence models and ready-made templates — you choose a template, upload your photo or video, and the App generates a stylised short video for you (for example AI video effects, transitions, character and style transformations, and trending video formats). Certain features are available only to paid subscribers or via in-app purchases.

We are committed to protecting your privacy and handling your data responsibly. This Privacy Policy explains how we collect, use, store, share, and protect your information when you use Vireel, wherever in the world you use it.

By downloading, installing, or using Vireel, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use the App.

1. Your Photos, Videos & How They Are Used

• When you choose a photo or video and apply a template, the media is transmitted over an encrypted connection (HTTPS/TLS) to our servers and/or our AI processing partners solely to produce your requested result.
• Uploaded source media and generated videos are stored temporarily for processing and for your in-app history/gallery, and are automatically deleted from our processing servers within a limited period (typically up to 30 days) unless you choose to save them to your account.
• We do not scan your device’s photo or video library. The App accesses only the media you explicitly select (or the camera, if you choose to capture new content).
• Face data: some templates (e.g., character transformations, AI avatars, face-driven effects) detect faces in the media you submit in order to apply the effect. Facial geometry is processed transiently for the requested generation only; we do not use it to identify you, do not build a facial-recognition database, and do not share it for advertising. Any face data is deleted together with the associated media.
• Audio: if a video you upload contains audio, that audio is processed only as part of generating your requested result and is deleted with the source media. We do not access your microphone except when you choose to record content in-app.
• You may delete your saved media and results from within the App at any time, or request deletion of all your data — see the Delete Account page.

2. Information We Collect

A. Information You Provide Directly

• Account details when you sign up — email address and/or sign-in identity from Google or Apple (name, email, profile picture as shared by that provider).
• Photos and videos you choose to upload for video generation, and the results generated for you.
• Template selections, text inputs, and creative preferences you enter.
• Subscription and billing-related details when purchasing a premium plan or credits.
• Feedback, support queries, or communications you send to us.

B. Automatically Collected Information

• Device information: device type, operating system, app version, IP address, unique device identifiers, language and region settings.
• Usage data: templates used, number of videos generated, time spent in the App.
• Performance data: crash reports, diagnostics, and error logs.
• Approximate location derived from IP address, used for regional pricing, language defaults, and legal compliance.
• Analytics data collected via third-party tools to improve the App.

C. Information We Do Not Collect

• We do not access your contact list, call logs, or SMS.
• We do not scan or upload your photo or video library — only media you explicitly select is processed.
• We do not collect government IDs or biometric identifiers for identification purposes.
• We do not store your full card details — payment information is handled directly by our payment processors (Razorpay, Google Play, Apple).

3. How We Use Your Information

• Create and authenticate your account and maintain secure login sessions.
• Process the photos and videos you submit and generate the AI videos you request.
• Maintain your in-app history/gallery of creations so you can revisit and re-download results.
• Process subscription payments, in-app purchases, and manage billing.
• Send service messages such as receipts, renewal reminders, and important account notices.
• Detect and prevent fraud, abuse, or unauthorised access, and enforce our content rules.
• Improve App performance, fix bugs, and develop new features and templates (using aggregated or de-identified data wherever possible).

4. AI Processing & Model Providers

• AI features may be powered by our own models and/or third-party AI infrastructure providers acting as our processors under data-protection agreements.
• Media and inputs sent to these providers are used solely to generate your requested output and are not retained by them for model training.
• Generated videos are created by AI and may be imperfect or inaccurate; see our Terms & Conditions for usage rules.

5. Subscription & Payment Information

• Depending on your platform and region, payments are processed by Google Play Billing (Android), Apple In-App Purchase / Apple Pay (iOS), or Razorpay and similar licensed payment processors (web and supported regions), supporting credit/debit cards and local payment methods.
• Each payment processor handles and stores your card and payment details under its own security and privacy policies. We never see or store your full card number.
• We retain only your subscription status, plan, and transaction reference for billing, accounting, and tax compliance.

6. Information Sharing & Disclosure

We do not sell or rent your personal data, and we never sell your photos or videos. We share limited data only:

• With service providers (cloud hosting and storage, AI processing partners, payment processors such as Razorpay, Google, and Apple, email delivery, analytics) under data-protection agreements, and only to the extent needed to provide the service.
• To comply with legal obligations, court orders, or lawful government requests.
• In case of mergers, acquisitions, or restructuring (with notice to users).
• To protect rights, safety, and platform security.

7. International Data Transfers

• Vireel is offered worldwide. Your data may be processed on cloud infrastructure located in countries other than your own, including India, the United States, and the European Union.
• Where required (for example for users in the EEA, UK, or Switzerland), we rely on appropriate safeguards such as Standard Contractual Clauses or equivalent mechanisms for cross-border transfers.

8. Data Storage & Security

• All data is encrypted in transit (HTTPS/TLS); stored media and account data are protected with access controls and industry-standard safeguards.
• Uploaded photos and videos are processed on secure cloud infrastructure and automatically deleted from processing servers after the retention window described above.
• While we take strong precautions, no system is completely secure.

9. Data Retention

• Account data is retained while your account is active.
• Uploaded media and generated videos are deleted from processing servers within a limited period (typically up to 30 days) unless saved to your account; saved items remain until you delete them or your account.
• Transaction records are retained for the duration required by applicable tax and accounting law (typically up to 7 years).
• Analytics data may be retained in anonymised form for up to 24 months.
• You may request account and data deletion at any time — see the Delete Account page.

10. Your Privacy Rights

Depending on where you live, you may have rights under laws such as the EU/UK General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA/CPRA), India’s Digital Personal Data Protection Act 2023, and similar laws, including the right to:

• Access a copy of your personal data
• Correct or update your information
• Request deletion of your data (“right to be forgotten”)
• Object to or restrict certain processing, and data portability
• Withdraw consent at any time (without affecting prior processing)
• Opt out of “sale” or “sharing” of personal information (we do not sell or share personal information as defined by the CCPA)
• Lodge a complaint with your local data-protection authority

To exercise any of these rights, contact us at the email below. We respond within the timelines required by applicable law and never discriminate against you for exercising your rights.

11. Children’s Privacy

• Vireel is intended for users aged 13 and above (or the higher minimum age required in your country, e.g. 16 in parts of the EEA).
• We do not knowingly collect data from children below these ages. If you believe a child has provided us data, contact us and we will delete it.

12. Third-Party Services

• The App may use third-party tools including Google Play Billing, Apple In-App Purchase, Razorpay (payments), Google/Apple sign-in, cloud storage providers, AI infrastructure providers, and analytics services.
• These services operate under their own privacy policies.

13. Changes to This Privacy Policy

• We may update this Privacy Policy from time to time.
• Significant changes will be communicated through the App.
• Continued use of Vireel means acceptance of the updated policy.

14. Contact Us

For any questions or requests, including privacy-rights requests:

• Company Name: HouseofTech Innovation Pvt Ltd
• Email: support@houseoftech.ai
• Phone: +91-9958331324
• Address: F-118, Adani Galeria, Sector 89A, Gurgaon, Haryana, India